My Trips
A Personalized Vacation
Planning Tool
Overview
The My Trip planner is a powerful web application that empowers users to design and customize their dream vacations. With its user-friendly interface, travelers can effortlessly explore diverse destinations, select preferred activities, and create personalized itineraries. By providing a seamless and intuitive experience, the Trip Planner ensures that every vacation is tailored to the individual’s unique preferences and desires.
Tools:
Figma
FullStory
Adobe Analytics
Usertesting.com
Powerpoint
Miro
Clickup
Timeline:
6 months
Team:
1 Lead UX Designer
7 UX Designer
2 Strategists
6 Stakeholders
10 Developers
1 UX Manager
Before
After
Overview
The My Trip planner is a powerful web application that empowers users to design and customize their dream vacations. With its user-friendly interface, travelers can effortlessly explore diverse destinations, select preferred activities, and create personalized itineraries. By providing a seamless and intuitive experience, the Trip Planner ensures that every vacation is tailored to the individual’s unique preferences and desires.
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Create a tool that empowers users to design their ideal vacation. With an enhanced user interface, exploring diverse trip options is effortless.
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Managed project design efforts with the 3rd party vendor.
Worked collaboratively with strategists to ensure the search experience aligned with the new direction. Together, we refined filters and eliminated unnecessary elements.
Collaborated closely with IT developers to enhance the search design, ensuring its usefulness and effectiveness.
Oversaw and organized the UAT of search page.
Results
Conversion Rate
Our Trip Planner has revolutionized our sales process, by improving conversion rates by 150%. Nearly half of all consumer bookings are now initiated and completed within the platform, streamlining operations and driving significant revenue growth.